Branding
Bendita is a new concept that seeks to reinvent the restaurant and leisure sector in Mallorca through a refreshing, fun and groundbreaking proposal. Located on the prestigious street of Bonaire, it offers a 360 experience with a wide range of possibilities, from breakfasts to dinners and drinks, focusing on excellence.
For the brand we wanted to reflect the young, fun and rogue spirit of the proposal, creating a visual concept that reinforces that WOW effect without falling into vulgarity. We want the brand to be easily recognizable and to be associated with its value proposition, being a brand with a touch of elegance but that subtly communicates that rogue point.