Branding & Web Design
Mallorcair FBO offers handling & FBO services for private aviation flights, standing out for the quality of its service. A personalized service that has earned them to be firm leaders of the Mallorca Airport.
Through the new brand we wanted to represent the essence and values of Mallorcair FBO in a new relevant graphic and verbal image capable of impacting the user and capturing their attention, reaffirming ourselves as a market leader.
The objective has been to develop a modern and elegant brand that represents these values and leaves no one indifferent. A brand that conveys the luxury and exclusivity that private jet users are looking for but at the same time captures the attention of the pilots, the main supporters of their service.
We wanted to develop a brand that is linked to the world of aviation, but avoiding the classic elements of this type of brand, seeking to surprise and awaken the curiosity of those who see it.
As part of the project we have been in charge of the design and development of a new website through which we wanted to trnasmit the essence of the new brand image through a modern and elegant proposal.
To convey the unique nature of its services, we sought to develop a differentiating design through elements such as the side menu bar or subtle effects and transitions that add value to the visual proposal.